My goodness

[undyingking]

Does anyone know (or care to speculate), what's the origin of the phrase template "full of [noun]-y goodness"?

It sounds like it ought to have come from an advert or something. But it's been used for so long with the speaker's choice of interpolated noun, I have no idea at all what the original might have been.

Comments

[mrsdanvers63.livejournal.com]

Definitely fingers of fudge,full of Cadbury Goodness.

The ad seemed to work on reverse psychology; if the product was "small and neat" and "just enough to give your kids a treat" then it was something they could eat between meals. Also tried with Milky Way: "The sweet you can eat between meals without losing your appetite"

Not to be confused with the American Milky Way, which we know as a Mars bar.

[undyingking.livejournal.com]

the American Milky Way, which we know as a Mars bar

Ooh, I didn't know that. Interesting, I wonder why. Mind you I suppose a Mars bar is basically a squashed Milky Way with caramel shoved on top.