My goodness

[undyingking]

Does anyone know (or care to speculate), what's the origin of the phrase template "full of [noun]-y goodness"?

It sounds like it ought to have come from an advert or something. But it's been used for so long with the speaker's choice of interpolated noun, I have no idea at all what the original might have been.

Comments

[chilledchimp.livejournal.com]

It's full of Cadbury goodness and very small and neat... I recall a robust parody in the playground, but I can't remember the words. Topic ads, however - What has a hazelnut in every bite? Squirrel sh*t!